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Whole Foods Kansas City
 
 
A multifaceted influencer marketing campaign supported by organic social media strategy powered by hyper local content.

Working both collaboratively and independently with Whole Foods Market, we developed a multifaceted influencer marketing campaign supported by organic social media strategy powered by hyper local content. This led to a virality throughout Kansas City, creating anticipation, excitement and awareness of the city’s first Whole Foods Market.

 
 
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Context & Challenge

As a world leader in natural and organic goods, constantly expanding its global footprint -- Whole Foods Market landed in Kansas City. In an unfamiliar territory with an unfamiliar market, Whole Foods Market needed to introduce itself in a genuine and highly captivating way.
 
 
 
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